Ice cream brand Ben & Jerry’s are introducing a new limited edition flavour for Halloween; pumpkin cheesecake.

The new limited edition fairtrade flavour is a taste of sweet cinnamon spiced pumpkin cheesecake ice cream with a cookie swirl.

Ben & Jerry’s brand manager Alessandra Salvo said: “We’re thrilled to be bringing pumpkin cheesecake to our fans. Pumpkin based products are flying off the shelves in the U.S. and given the time of year, we thought this would be a great opportunity to introduce the UK to the popular pumpkin flavour.”

The tub for new Ben & Jerry’s pumpkin cheesecake has been given a wintery Halloween makeover, complete with snowflakes and a bobble hat and pumpkin for Woody the cow.

Ben & Jerry’s pumpkin cheesecake has a recommended retail price of £4.99 and is packaged in a 500ml tub.

Source: http://www.foodbev.com/news/ben-jerrys-launches-limited-edition-pumpkin-cheesecake/