Hilton inks two hotels in Bangkok
Archive HTimes | Apr 10, 2011 | Comments 2
Hilton Worldwide announced the signing of two management agreements with TCC Hotel Group a subsidiary of TCC Land Group for a new build Hilton Hotels & Resorts hotel and a conversion project to be re-branded as a DoubleTree by Hilton hotel.
Both properties are due for completion in 2012. TCC Land Group is a leading real estate company in Thailand with diverse sectors including residential, office buildings, retail, and hospitality.
The two hotels will be located in Sukhumvit area, Bangkok’s main lifestyle, entertainment and residential area. The hotels will be a short walk from the Phrom Phong sky train station and adjacent to the popular Emporium Shopping Complex.
Including these two new hotels in Bangkok, Hilton Worldwide portfolio in Thailand now features five hotels currently open to the world’s travellers and three additional hotels to open in the country during the next two years.
Andrew Clough, Senior Vice President of Development – Middle East & Asia Pacific, Hilton Worldwide, said, “TCC Land Group is a very substantial hotel owner, operator and real estate investor both in Thailand and abroad. These agreements are the first collaboration with TCC and we are delighted to have secured this mandate from such a prominent group. This collaboration will also enable us to bring to bear the strength of Hilton Worldwide brands, and capture a broader market segment through the introduction of the DoubleTree by Hilton brand, which will bring a relaxed, lively and refreshing option to the current hospitality offerings in Bangkok.”
Khun Panot Sirivadhanabhakdi, Senior Executive Vice President, said, “This collaboration with Hilton Worldwide will add depth and breadth to our hospitality portfolio. We will be able to bring other world-class hotel facilities and services, and the traditional reputation of Thai hospitality to business and leisure travelers in Bangkok. The Hilton Hotels & Resorts brand is an award-winning brand, and we are pleased to welcome the first DoubleTree by Hilton hotel in Thailand. We believe that DoubleTree by Hilton, Sukhumvit Bangkok will become popular with today’s modern travelers who are looking for a professional, yet relaxed, lively and refreshingly welcoming hotel experience.”
Hilton Sukhumvit Bangkok
Construction is already under way on the new-build, 24-storey Hilton Sukhumvit Bangkok, which will offer 287 guest rooms including 35 suites. The hotel will feature an exciting array of food and beverage outlets including an all-day dining restaurant, a bar and a stylish lobby lounge. Leisure facilities include an outdoor swimming pool, a fully-equipped, state-of-the-art health club and a luxury health spa. Meeting and conference facilities at the hotel will include a main conference room of 465 square meters and meeting rooms totaling 697 square meters. The hotel will also have a fully-equipped business centre and an executive floor for the convenience of business travelers looking for enhanced services.
DoubleTree by Hilton, Sukhumvit Bangkok
The conversion involves a comprehensive multi-phase redesign and refurbishment which includes extensive upgrades in guest rooms, food and beverage outlets, conference facilities and public space. The hotel will reopen as DoubleTree by Hilton, Sukhumvit Bangkok in 2012. The 24-storey property will feature 182 modern guest rooms including 12 suites. Food and beverage outlets will comprise an all-day dining restaurant and a lounge. Leisure facilities will include an outdoor swimming pool and a fully-equipped, state-of-the-art fitness centre. The hotel’s meeting and event facilities will include a main conference room of 512 square meters, which can be divided into three meeting rooms, as well as a fully-equipped business centre.
Hilton Worldwide currently operates five hotels in Thailand: the newly opened Hilton Pattaya; Millennium Hilton Bangkok; Hilton Hua Hin Resort & Spa; Hilton Phuket Arcadia Resort & Spa and Conrad Bangkok. Conrad Koh Samui is scheduled to open in June 2011, while Hilton Sukhumvit Bangkok and DoubleTree by Hilton, Sukhumvit Bangkok are due for completion in 2012.
source : 4hoteliers.com
Anna Dao
i think this operation style will be a new trend for hospitality industry,as more hotel it build,more difficult for them to manage effectivity,as each country has different culture,so it is good to find local company to manage it,they not only understand the culture,but also know the skill of how to communicate with the people in that country,but hilton has to face the risk,if the operator does not have a good mangement of the hotel ,the brand of Hilton will be affected,develop a successful; international brand is not easy,,to break it up is just free minutes,because tourist they travel around, if they have an unhappy experience in there,they will tell other one,then nobody will come to your hotel,so it is essential for Hilton and other hospitality company to have a tight observation of their operator if they use this way to manage the hotel.
Hilton Worldwide and TCC Land Group are collaborated each other. The hotel will as well accept a fully-equipped business centre and an controlling attic for the accessibility of business travelers searching for added services.
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