Global Hospitality Services: Bespoke Hotel Sales And Marketing

Global Hospitality Services (GHS) are pioneers of designing hotel sys-tems that not only work, but are tried and tested and have a proven track record within existing international hotels.

Years of research and expertise have ensured that GHS can give partner hotels not only a platform to enhance their own brand on a global scale, but also have the added advantage of offering GHS white label products and services to be used as an individual hotel’s brand.

Unlike exis5ting hospitality consortiums, Global Hospitality Services are a unique company who white label their services rather than using their own brand to promote partner hotels, this ensures that partners become stronger as their own exclusive brand, and not just part of the consortium.

In order for partner hotels to free up more time to focus on priorities, GHS have developed a range of bespoke services and systems, specifically designed to boost revenues to a whole new level, and a sales team with a blend of specialist skills and knowledge who operate internationally, yet maintaining local offices throughout the world. With offices across UK, Europe, USA, Asia, India, South America and Africa, the GHS global sales team act as an extension of partnering hotel’s sales teams, providing exclusive access to all the benefits and years of experience that GHS have built up, and its extensive knowledge base of key industry contacts.

Partners of GHS can expect benefits such as expert account development and relationships with all key Travel Managers and Agents, representation at major events and trade shows such as GBTA IMEX and ITE. E-support and strategically placed articles and newsletters along with social media strategies and public relations, development of brand awareness to contacts in new markets, and tracking of competitor activities and the latest in market research, amongst other services.

As part of the GHS family, partnering hotels have the option of integrating state-of-the-art technology to streamline time and enhance efficiency. Bee Wizard is a highly developed CRM solution specifically designed by GHS in response to the various challenges faced by both hotel sales personnel and service management during the course of their sales activities. A cut above the rest, this highly evolved technology solution has a tried and tested track record, and has been developed by sales experts for sales professionals. Bee Wizard covers everything from keeping track of client details, meetings, vital feedback, classifying clients as per their value, and incorporates a clever interactive calendar which encompasses a section for meeting planning which controls sales pipelines whilst maximising hospitality sales.

Partners can also offer their guests the option of using the latest in technology hotel app for mobile devices, a white labelled product which incorporates everything from check-in and check-out, restaurants, local attractions, pre-set itineraries and detailed meeting arrangements, guest preferences, and views of latest deals and promotions.

The GHS partner directory features over 140 diverse hotels and resorts, including renown brands such as Ocean Drive’s stylish Bentley Hotel, located on sought after Miami’s South Beach, and Hotel Unico, a contemporary gem set in the heart of vibrant Madrid, complete with its own Michelin starred restaurant, along with Hotel Cambon, a boutique hotel situated in romantic Paris on the famous Rue de Cambon. Thanyapura,
is a specialist sports concept hotel, consisting of a 23 hectacre sports, health and education complex, offering access to the best sports and health facilities and expertise in Asia.

Also featured in the GHS directory, is The Bryant Park Hotel in New York, is a niche brand hotel catering to the fashion-pack and Hollywood’s film industry, and Lily Beach Resort and Spa, set in the tranquil exotic white sand beaches and lush tropical vegetation of the Maldives.

Christina of Expo Hotels and Resorts, Spain, commented that, “We would like to highly recommend GHS for a partnership with any firm. The dedicated team behind GHS is professional and committed from the beginning to the end. Their knowledge of the MICE segment is unsurpassed, and they have shown assertiveness understanding the client’s needs and communicating the message to suppliers. In short, it has been a pleasure working with GHS and I hope we can continue to collaborate with them.”

Source: http://www.hospitalitynet.org/news/4071052.html

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