Radisson Hotel Group shapes the future of hospitality at its hybrid event, Radisson Live

Today, Radisson Hotel Group is organizing the first edition of Radisson Live. An exclusive hybrid event broadcast simultaneously from four different locations, Radisson Live brings together business leaders as well as industry experts to share insights and knowledge that will further shape the future of hospitality.

Broadcast live and simultaneously from iconic Radisson Hotel Group locations in London (The May Fair, A Radisson Collection Hotel), Frankfurt (Radisson Blu Hotel, Frankfurt), Stockholm (Radisson Blu Waterfront Hotel, Stockholm), and Dubai (Radisson RED Dubai Silicon Oasis), Radisson Live strives to inspire as well as to expand the attendees’ understanding of the challenges and innovations that will drive the hospitality industry forward.

COVID-19 has had a profound impact on the travel and hospitality industry and has drastically changed the way we will travel and conduct business in the future. As more and more countries open their borders, the hospitality industry must think about ways to respond to new market demands. At Radisson Live, we are bringing together key clients, partners, and renowned industry experts to expand our common understanding of the opportunities and innovations that will drive our industry forward, and how working together, we as an industry can respond and shape the future of the travel industry”, says Eric De Neef, Executive Vice President, Global Chief Branding & Commercial Officer Radisson Hotel Group.

Three world-class speakers will share their knowledge in forward-thinking sessions. Richard Quest, CNN Anchor & CNN Business editor-at-large, will dive ‘Inside the mindset of the new business traveler’ and provide insights on how business and leisure travelers will re-discover a world of destinations in this new era of travel, as well as answer questions on how the hospitality industry can deliver a safe experience in a post COVID-19 world without comprising on high-quality service.

Owen Fitzpatrick, international best-selling author and psychologist will host an insightful conversation about the ‘Science of WOW’ to discuss questions such as what kind of content grabs and keeps the brain’s attention as well as what kind of events – both virtual as well as in person – people will want to attend. During his session, Fitzpatrick will also reveal the secret to creating events and content which are impossible to forget.

As Managing Director, EMEA at Encore, Nicholas Rudge is an expert in the events and media sector. In his session ‘Event experiences re-imagined’, Rudge will explore how event experiences will continue to develop in the post COVID-19 world, and how experiences for physical as well as digital event attendees can be blended.

In addition to these world-class speakers and industry experts, business leaders from Radisson Hotel Group will share their insights on: embracing change and ‘The keys to staying alive in transforming a global company’ (Federico J. González, Chief Executive Officer), ‘The fast-growing global footprint of Radisson Hotel Group’ (Elie Younes, Executive Vice President & Chief Development Officer), as well as ‘How customer centricity is the catalyst for growth’ (Eric de Neef, Executive Vice President, Global Chief Branding & Commercial Officer).

Inge Huijbrechts, Global Senior Vice President Sustainability, Security and Corporate Communications will share insights on ‘How to define a successful sustainability strategy that cares for the planet and the bottom line’, and Giorgi Mindiashvili, Vice President Food & Drink EMEA will be discussing ‘The future of Food and Beverage at Radisson Hotel Group’.

Chema Basterrechea, Executive Vice President & Chief Operating Officer will talk in depth about ‘How to deliver unique guest experiences through fast paced innovation’.

At the event Radisson Hotel Group will also reveal its latest cross brand introduction: Radisson+, an umbrella brand covering all innovation and technological transformations that enhance both the employee and guest experience, enabling a more flexible, efficient, and personalized experience. With Radisson+ guests will be able to choose how they manage their stay, with services like online check-in, AI-enabled service chats and omnichannel e-concierge capabilities. Certain services of Radisson+ are already available across different hotels in EMEA and will also be further rolled out the next months.

Radisson Live uses Radisson Hotel Group’s signature Hybrid meetings technology, using the Radisson Meetings Broadcasting Studios platform for both live attendance as well as live streaming. This event is 100% Carbon Neutral, as are all events at Radisson Hotel Group properties worldwide.

More information on the first edition of Radisson Live can be found here.

Follow the Radisson Hotel Group Twitter account for live updates during the event on the 9th of September.

Source: https://www.hospitalitynet.org/news/4106336.html

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